Micro-Credentials: A Case for Member Engagement and Upskilling
Learn about micro-credentials and how they can enhance member engagement and value for members in your association.
Micro-Credentials: A Case for Member Engagement and Upskilling
Learn about micro-credentials and how they can enhance member engagement and value for members in your association.
About the eBook
In an evolving and dynamic environment, associations need to find ways to establish themselves as membership organisations of choice and drive growth for the business.
This is where micro-credentials come into play. Micro-credentials are mini-qualifications that demonstrate skills, knowledge and experience in a given subject area or capability. They’re a targeted and effective way to engage and upskill your members to meet the immediate and long-term needs of both members and their industries. Plus, they’re flexible and are designed to be quick and easy for your members to consume. Associations can readily adapt existing micro-credential programs and create new ones as industry and business expectations change.
The eBook dives deep into micro-credentials, providing definitions and best practices for their development and deployment. It highlights the value both your members and organisation place on this mini-qualification, and how they can motivate individuals to pursue professional development.